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The Story of West Edge

Part of West Edge will be situated on a famous piece of land that was home first to the Amalgamated Pipe and Brick Company.

From this company arose Crown Lynn Potteries, makers of New Zealand’s iconic tableware from the 1940s until the late 1980s. In the mid 1970s the parent company changed its name to Ceramco, and became widely diversified.

Some of the original buildings, along with their kilns remain standing, and this heritage will be preserved in different ways.

In recent times Monier has continued the tradition of making and distributing bricks and clay roof tiles from the site.

Ignite Architects

Ignite Architects is an established architectural and interior design studio formed in 1987.

Their practice has over 90 staff, across offices in Auckland, Sydney, Tauranga, Christchurch and Hong Kong, and they enjoy a strong network of partners throughout the Pacific.

Ignite Architects is currently very active delivering design for the residential market in response to the overwhelming demand for new dwellings; especially in the main urban centres where land has become a precious commodity.

Their ‘live’ residential projects include private commissions, mixed use and apartment developments, as well as green-field urban communities. The breadth and scale of residential work ‘on the boards’ illustrates Ignite’s capability and capacity to deliver design that meets the demands of different developers and their customers.


Avanda Ltd is an Auckland based property developer, supported by a team of experienced and well regarded local architects, engineers and consultants.

The company strives to deliver modern homes with quality design and superior finishes to New Zealanders looking for environmental and community-friendly urban living.

Avanda Limited is committed to its social responsibility, building homes that are affordable to people who wish to have a place to call home.

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